Gilt Nail Supplies Brand & Site Refresh 2024

Phase 1: Brand Refresh – COMPLETED

•  Industry Research & Mood-boarding
• Concepts, including fictional mock-ups showcase examples of the branding
• Presentation of the brand – to carry through to all touch points including examples of how it could look on social media and the website.
• Two logos options presented. These will be similar, but different concepts based off the Discovery Moodboard.
• Refinement stage, including one round of changes of to the chosen logo option. Extra rounds will be at an hourly rate.
• Final file supply of logos and graphics in various colour ways and file formats for different uses.
• A Brand Guide PDF – Including guidelines around logo usage, colour ways, typeface and fonts, and examples of how to use the brand ongoing.

Phase 2: Website Redesign – 2 Weeks

• Industry Research & Discovery
• A customised and responsive theme using a free base Shopify theme.
• Client check-ins at completed stages, such as the Homepage completion.
• Intuitive and user-friendly functionality that encourages customer engagement and purchase conversions.
• Content discussion and creation, such as text and graphical options.
• Base level Shopify SEO for each page created, included meta title, page description and featured images.
• Up to two rounds of revisions or content additions. Extra rounds will be at an hourly rate.

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Shopify Partner Full Permission Levels to be granted to Maglev Studios for access. We’ll send you instructions on how to do this via Shopify Partners.