Hey, look who found me!
I'm Michelle, your new website gal.
I’ve spent years behind the scenes of New Zealand beauty and wellness brands, from nationwide distributors to single therapist clinics. I’m basically the perfect go-to girl for all those website and graphic design jobs that you just want done, and done properly.
Can I take a guess at why you're here?
Website, social media, emails, online selling... it's not really your forté.
I’ve heard it so many times from my clients: “I’m not very techy”. When it comes to online computery stuff, you KNOW you need to fix that website page, or write that article, but you just aren’t that keen to do it.
Like, not right now. Maybe later.
Your business is good. Like, actually good.
You know your clients, and they trust you back. You care about the work.
But you and I both know, you didn’t get into your biz to spend all your evenings and downtime worrying about organic reach, search keywords, or how to get AI to recommend your brand over your competitors.
And that's where I make my entrance!
I've been around pro level beauty brands since the days of old.
Well, not really, but definitely pre-COVID era. At that time, I was working at Probeauty, one of the largest skincare distributors in NZ. My first foray into the industry was with the tech-defining Dermapen4. If you remember that launch, the website, the socials, the emails and brochures… all done by me!
The work you do is not " just beauty ", it's helping people feel more comfortable in their own skin.
After that launch, I got to see all those amazing before and after photos sent in by clinics and therapists around the country, heard the response from skin clients about how they were regaining confidence in themselves, and I knew this industry was for me long term.
I might be the nerdy one behind the screen and not in the treatment room, but I’ll always be the biggest cheerleader of self-confidence.
Hi, I’m Michelle, your on-call marketing and website team.
I’ve built websites, managed ecommerce stores, designed brands, supported launches, penned email newsletters and social posts across the full range of beauty and wellness. For the last four years, I’ve been directly helping over 30 businesses across NZ and Aus, and yes… I know my way around the back end of a brand.
And the more I worked in beauty, the more obvious it became:
Good design doesn't need to look impressive, it needs to be useful.
If it ain't gonna get the results, why bother?
"It was super easy to work with Michelle. She understood me from half sentence!"
I am so grateful for all the high quality work Maglev Studios have done for me. For a busy owner-operator it made a huge difference! I could not be happier with delivery time, quality of service and professional, yet very friendly attitude. In the 8 years of my business, it’s been the best experience I have had.
So, what are we sorting?
If you’re looking to dip your toes in, I recommend booking in a VIP Design Day so we can get those jobs sorted AND you get a proper feel for what it’s like working with me.
It’s a full workday booked out for you, where you come with a to-do list which we’ll work into a realistic plan, then I spend six focused hours getting as much done as possible.
Already know you need a new website, a brand or both? Head straight to booking a Discovery Call with me, and we’ll chat it out.
